For the campaign, 200 flyers were placed in the BVB streetcars in Basel-Stadt. Posters and flyers were placed in the busy Clarastrasse and Kirschgarten post offices, and a display with the campaign motif will soon adorn the entrance area of the office on Freie Strasse.
At the same time, the online presence was strengthened. A separate Landing page informs interested parties about the upcoming information events, supplemented by an extensive Google Ads campaign that provides information about this form of care.
familea not only relies on public advertising, but also uses its broad network. The familea women's advice center, the familea daycare centers and the familea children's and youth homes support the campaign.
If you would also like to support us, please forward the address of the landing page to interested parties:
→ www.familea.ch/wochenendpflegefamilien-gesucht/
